Hi, I’m AJ, a Copywriter Based in Arizona.
As an SEO-certified copywriter of seven years, I use my expertise to rank every piece I write into Google Search results. From bleeding-edge technology to luxury goods, I’ve written a little bit of everything. I blend research and narrative to earn clicks, keep readers, and drive revenue.
Seven years ago, Videomaker Magazine handed me my first byline and a stack of SEO logins. Since then, I’ve:
- Built two E-Commerce stores, writing UX copy and product descriptions
- Designed 3 website wireframes in Figma
- Wrote UX copy and homepages for over a dozen clients
- Optimized 1,000+ pages of content
- Earned 200,000+ organic page views through SEO optimization
- Wrote 300+ pages and thousands of content pages
- Wrote over 30% of Jetset Magazine’s technology content
- Wrote ad copy for Amazon Music, Aston Martin, Bang & Olufsen, Bentley, Phoenix Open
- Managed two teams of freelancers
- Managed campaigns for 20+ household brands
Today I help travel, luxury, and tech brands turn search data into copy that ranks, resonates, and converts.
What I Do
Copywriting
I write product pages, blog posts, destination guides, news, you name it. 300+ pieces and counting. I’ve written across several industries, including technology, real estate, luxury goods, legal services, beauty and even cosmetic surgery.
SEO
I put my SEO certifications to good use with keyword research, content repurposing, on-page, off-page and technical sweeps. Whether we’re creating a site or working on something more established, I will make sure not a single page in your directory goes unoptimized.
Multimedia Content
As a writer, I excel at video scripting. At Videomaker Magazine, I wrote educational videos about audio products. In my role at Jetset Magazine, I became much more involved with production and post production, getting comfortable filming & editing. I am certified in Adobe Premiere Pro but prefer to use Davinci Resolve.
Email Marketing
I create Klaviyo and Mailchimp newsletters, using A/B subject line testing. I’ve grown newsletters for four companies, including Inkedmag.com and Bang & Olufsen Scottsdale.
Pay Per Click & Analytics
I create full Google Ads funnels informed by Analytics, Search Console, and Looker Studio. I’ve created Google Ads campaigns for several brands, including Stonecreek Roofing and Jetset Magazine.
Content Strategy
I keep all aspects of your digital presence connected. Landing pages, SMS, product pages, short-form ads. Everything is created with intention, and the message to your audience is clear.
How I Do It
Throughout the writing and reviewing processes, I am diligent and thorough.
DISCOVER
Quick dive into your goals, audience, and existing data. No fluff.
MAP
Build a content and keyword roadmap with clear KPIs and timelines.
CREATE
Write copy tuned to get attention- from both humans and algorithms.
ITERATE
Weekly reporting, honest insights, fast pivots.
Where I’ve Worked
Click the links below or view my projects page for more information about my contributions to these organizations.
